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GI
2005
Springer

Alignment of Product Master Data

14 years 6 months ago
Alignment of Product Master Data
: Market research draws a coherent picture of the market based on extensive observations of sales acts from numerous data sources. As the data sources refer to the products sold all over the world in different formats and with different keys, the data needs to be aligned to a common product master. The subtle strategies for a large-scale product data alignment, as well as the key structure of comprehensive product master database are explained.
Thomas Kirsche, Gerhard Baumann, Anja Schanzenberg
Added 27 Jun 2010
Updated 27 Jun 2010
Type Conference
Year 2005
Where GI
Authors Thomas Kirsche, Gerhard Baumann, Anja Schanzenberger
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