Deciphering mobile search patterns: a study of Yahoo! mobile search queries

In this paper we study the characteristics of search queries submitted from mobile devices using various Yahoo! oneSearch applications during a 2 months period in the second half of 2007, and report the query patterns derived from 20 million English sample queries submitted by users in US, Canada, Europe, and Asia. We examine the query distribution and topical categories the queries belong to in order to find new trends. We compare and contrast the search patterns between US vs international queries, and between queries from various search interfaces (XHTML/WAP, java widgets, and SMS). We also compare our results with previous studies wherever possible, either to confirm previous findings, or to find interesting differences in the query distribution and pattern. Categories and Subject Descriptors H.3.3 [Information Storage and Retrieval]: Information Search and Retrieval--Internet search; H.3.0 [Information Storage and Retrieval]: General--Web search; A.1 [General Literature]: introdu...

• Type: Conference
• Year: 2008
• Where: WWW
• Authors: Jeonghee Yi, Farzin Maghoul, Jan O. Pedersen
• Keywords: Internet Technology, Mobile Query Analysis, Query Log Analysis, Search Queries, WWW 2008