—This paper introduces a novel deployment time optimization technology for Internet services. Using the configuration information collected from the operation environment, the proposed optimization technology attempts to deploy only necessary and most performant components for a service. To facilitate this optimization technology, we have developed a novel framework, called Blue Pencil. We present the design of Blue Pencil, and demonstrate the performance benefit of deployment time optimization using a client-server binding selection scenario. Keywords—deployment time optimization, Web services, binding selection