To efficiently make use of information and services available in ubiquitous environments, mobile users need novel means for locating relevant content, where relevance has a user-specific definition. In the DYNAMOS project, we have investigated a hybrid approach that enhances context-aware service provisioning with peer-to-peer social functionalities. We have designed and implemented a system platform and application prototype running on smart phones to support this novel conception of service provisioning. To assess the feasibility of our approach in a real-world scenario, we conducted field trials in which the research subject was a community of recreational boaters. Key words: service provisioning, context-awareness, recommender systems, mobile devices