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28

KDD
2010
ACM

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Evaluating online ad campaigns in a pipeline: causal models at scale

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Evaluating online ad campaigns in a pipeline: causal models at scale

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David Chan, Rong Ge, Ori Gershony, Tim Hesterberg,

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Data Mining | KDD 2010 |

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Added	15 Aug 2010
Updated	15 Aug 2010
Type	Conference
Year	2010
Where	KDD
Authors	David Chan, Rong Ge, Ori Gershony, Tim Hesterberg, Diane Lambert

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