This paper proposes an intelligent mobile middleware utilizing group-based content push with dynamic session startup and plugand-play features. Solution enhances the distribution of mobile content, such as game applications or multimedia files, within a peer group community. It exploits the social relationships of the user community to enable instant application downloading, installation, and licensing upon incoming connection attempt initiated by another peer group member. In the core of the middleware functionality are dynamic application identification and immediate session startup. This paper presents a use case scenario for a content push procedure. Functional and technical analysis of the novel middleware component are provided. Observations from experimental signaling system setup are mapped with estimates of end-to-end delay budget. CR Categories: C.2.2 [Computer Communication Networks]: Network Protocols---Applications; J.7 [Computers in Other Systems]: Mobile Applications; C...