This paper presents a general framework for building classifiers that deal with short and sparse text & Web segments by making the most of hidden topics discovered from largescale data collections. The main motivation of this work is that many classification tasks working with short segments of text & Web, such as search snippets, forum & chat messages, blog & news feeds, product reviews, and book & movie summaries, fail to achieve high accuracy due to the data sparseness. We, therefore, come up with an idea of gaining external knowledge to make the data more related as well as expand the coverage of classifiers to handle future data better. The underlying idea of the framework is that for each classification task, we collect a large-scale external data collection called "universal dataset", and then build a classifier on both a (small) set of labeled training data and a rich set of hidden topics discovered from that data collection. The framework is gene...