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FC
2010
Springer

Measuring the Perpetrators and Funders of Typosquatting

14 years 4 months ago
Measuring the Perpetrators and Funders of Typosquatting
We describe a method for identifying “typosquatting”, the intentional registration of misspellings of popular website addresses. We estimate that at least 938 000 typosquatting domains target the top 3 264 .com sites, and we crawl more than 285 000 of these domains to analyze their revenue sources. We find that 80% are supported by pay-per-click ads, often advertising the correctly spelled domain and its competitors. Another 20% include static redirection to other sites. We present an automated technique that uncovered 75 otherwise legitimate websites which benefited from direct links from thousands of misspellings of competing websites. Using regression analysis, we find that websites in categories with higher pay-per-click ad prices face more typosquatting registrations, indicating that ad platforms such as Google AdWords exacerbate typosquatting. However, our investigations also confirm the feasibility of significantly reducing typosquatting. We find that typosquatting is ...
Tyler Moore, Benjamin Edelman
Added 15 Aug 2010
Updated 15 Aug 2010
Type Conference
Year 2010
Where FC
Authors Tyler Moore, Benjamin Edelman
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