The Practices and Popularity of British Bloggers

A snapshot of the British blogosphere focusing on the blogging habits and technical abilities of a sample of British bloggers. Most of the academic research that has so far been published on blogging behaviour has been based on US bloggers. By investigating British bloggers, who are relatively late in the field as a group, we hope to clarify the role of gender, as opposed to early adoption or subject matter, in the popularity of blogs. Analysis of the blogs has so far focused on technical information such as technical ability of the blogger, which software used, analysis of the blogroll, enhancements to the blog and use of images This sample suggests that male and female bloggers in the UK approach the construction of their blogs differently. However, the finding that women tend to have more outward links means that the facile ‘men-filter’ and ‘women-journal’ distinction should not be made.

• Type: Conference
• Year: 2006
• Where: ELPUB
• Authors: Sarah Pedersen, Caroline Macafee
• Keywords: British Bloggers, British Blogosphere, ELPUB 2006, Information Management, Technical Abilities