This paper reports on initial findings in an empirical study carried out with representatives of two ERP vendors, six ERP adopting organizations, four ERP implementation consulting companies, and two ERP research and advisory services firms. Our study’s goal was to gain understanding of the state-of-the practice in size and effort estimation of cross-organizational ERP projects. Based on key size and effort estimation challenges identified in a previously published literature survey, we explored some difficulties, fallacies and pitfalls these organizations face. We focused on collecting empirical evidence from the participating ERP market players to assess specific facts about the state-of-the-art ERP size and effort estimation practices. Our study adopted a qualitative research method based on an asynchronous online focus group.