Towards robust trust establishment in web-based social networks with socialtrust

We propose the SocialTrust framework for tamper-resilient trust establishment in online social networks. Two of the salient features of SocialTrust are its dynamic revision of trust by (i) distinguishing relationship quality from trust; and (ii) incorporating a personalized feedback mechanism for adapting as the social network evolves. Categories and Subject Descriptors: H.3.5 Information Storage and Retrieval: Online Information Services General Terms: Algorithms, Experimentation

• Type: Conference
• Year: 2008
• Where: WWW
• Authors: James Caverlee, Ling Liu, Steve Webb
• Keywords: Internet Technology, Personalized Feedback Mechanism, Social Network Evolves, Tamper-resilient Trust Establishment, WWW 2008