Customer retention is crucial for any company relying on a regular client base. One way to approach this problem is to analyse actual user behaviour and take proper actions based o...
The Internet consists of web sites that employ different kinds of structures as the backbone of their build-up. However, users are browsing the web according to its content, regard...
The Semantic Web initiative puts emphasis not primarily on putting data on the Web, but rather on creating links in a way that both humans and machines can explore the Web of data...
In this paper we present the application of the inductive database approach to two practical analytical case studies: Web usage mining in Web logs and financial data. As far as co...
Rosa Meo, Pier Luca Lanzi, Maristella Matera, Dani...
Web transaction data usually convey user task-oriented behaviour pattern. Web usage mining technique is able to capture such informative knowledge about user task pattern from usa...