Private information about individuals that engage in e-commerce business transactions is of economic value to businesses for market analysis and for identifying possible future par...
Many consumers are misled into paying high prices due to the search costs associated with attaining price information [16]. The popularity of bargain-hunting web sites like Slickd...
The mobile phone industry has reached a saturation point. With low growth rates and fewer new customers available to acquire, competition among mobile operators is now focused on ...
Giovanni Giuffrida, Catarina Sismeiro, Giuseppe Tr...
Existing reputation systems used by online auction houses do not address the concern of a buyer shopping for commodities—finding a good bargain. These systems do not provide in...
Shai Rubin, Mihai Christodorescu, Vinod Ganapathy,...
One of the greatest and most recent challenges for online advertising is the use of adaptive personalization at the same time that the Internet continues to grow as a global market...