In this paper, we undertake a large-scale study of online user behavior based on search and toolbar logs. We propose a new CCS taxonomy of pageviews consisting of Content (news, p...
Social networking sites such as Facebook have become extremely popular recently. In this research, we studied how Facebook browsing affects self-awareness and social well-being. O...
We study the relationship between Facebook popularity (number of contacts) and personality traits on a large number of subjects. We test to which extent two prevalent viewpoints h...
Daniele Quercia, Renaud Lambiotte, David Stillwell...
Several attempts have been made to analyze customer behavior on online E-commerce sites. Some studies particularly emphasize the social networks of customers. Users' reviews ...
The rise of social media sites — blogs, wikis, and Digg — underscores the transformation of the Web to a participatory medium in which users are collaboratively creating, eval...