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» Adding Usability to Web Engineering Models and Tools
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WWW
2009
ACM
14 years 8 months ago
How much can behavioral targeting help online advertising?
Behavioral Targeting (BT) is a technique used by online advertisers to increase the effectiveness of their campaigns, and is playing an increasingly important role in the online a...
Jun Yan, Ning Liu, Gang Wang, Wen Zhang, Yun Jiang...
WWW
2005
ACM
14 years 8 months ago
Design for verification for asynchronously communicating Web services
We present a design for verification approach to developing reliable web services. We focus on composite web services which consist of asynchronously communicating peers. Our goal...
Aysu Betin-Can, Tevfik Bultan, Xiang Fu
SIGIR
2010
ACM
13 years 11 months ago
The demographics of web search
How does the web search behavior of “rich” and “poor” people differ? Do men and women tend to click on different results for the same query? What are some queries almost...
Ingmar Weber, Carlos Castillo
25
Voted
HICSS
2007
IEEE
139views Biometrics» more  HICSS 2007»
14 years 1 months ago
Ontology Driven CPG Authoring and Execution via a Semantic Web Framework
Clinical Practice Guidelines (CPG) are used by healthcare practitioners to standardize clinical practice and to provide evidence mediated health-care. Currently, there have been c...
Sajjad Hussain, Syed Sibte Raza Abidi
HOTSWUP
2009
ACM
14 years 6 days ago
Automating Database Schema Evolution in Information System Upgrades
The complexity, cost, and down-time currently created by the database schema evolution process is the source of incessant problems in the life of information systems and a major s...
Carlo Curino, Hyun Jin Moon, Carlo Zaniolo