201 search results - page 13 / 41 » Agent-Mediated Internet Advertising |
WWW
2007
ACM
14 years 10 months ago
2007
ACM
We consider the problem of online keyword advertising auctions among multiple bidders with limited budgets, and study a natural bidding heuristic in which advertisers attempt to o...
WWW
2008
ACM
14 years 10 months ago
2008
ACM
Contextual advertising supports much of the Web's ecosystem today. User experience and revenue (shared by the site publisher ad the ad network) depend on the relevance of the...
CCR
2004
13 years 10 months ago
2004
An important factor in the robustness of the interdomain routing system is whether the routers in autonomous systems (ASes) filter routes for "bogon" address space--i.e....
WWW
2009
ACM
14 years 10 months ago
2009
ACM
Existing keyword suggestion tools from various search engine companies could automatically suggest keywords related to the advertisers' products or services, counting in simp...
WWW
2009
ACM
14 years 5 months ago
2009
ACM
This paper presents a novel game-like advertising system called GameSense, which is driven by the compelling contents of online images. Given a Web page which typically contains i...