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ICCBR
2005
Springer
14 years 3 months ago
Advertising Strategies: Learning Competence through Cooperative Game Playing
In this paper we consider the competition on the Internet between information providers to maximise their exposure to a relevant audience. Spammers and Search engine gamers adopt a...
Paolo Avesani, Conor Hayes
IEEESCC
2010
IEEE
14 years 2 months ago
Towards a Unified Service Description Language for the Internet of Services: Requirements and First Developments
Service-oriented Architectures (SOA) and Web services leverage the technical value of solutions in the areas of distributed systems and cross-enterprise integration. The emergence...
Jorge Cardoso, Alistair Barros, Norman May, Uwe Ky...
ICWS
2010
IEEE
13 years 8 months ago
Evaluating the Survivability of SOA Systems Based on HMM
Survivability is a crucial property for computer systems that support critical infrastructures of our society. A variety of survivability definitions and evaluation methods for t...
Leilei Chen, Qing Wang, Wei Xu, Liang Zhang
WWW
2004
ACM
14 years 10 months ago
Towards Ontology-Based Yellow Page Services
This paper discusses the possibilities of the Semantic Web technologies in both annotating services and delivering relevant services to end-users. We propose an ontologybased mech...
Mikko Laukkanen, Kim Viljanen, Mikko Apiola, Petri...
WWW
2009
ACM
14 years 10 months ago
Towards intent-driven bidterm suggestion
In online advertising, pervasive in commercial search engines, advertisers typically bid on few terms, and the scarcity of data makes ad matching difficult. Suggesting additional ...
William Chang, Patrick Pantel, Ana-Maria Popescu, ...