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» An Analysis of Factors Used in Search Engine Ranking
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WWW
2009
ACM
14 years 9 months ago
Bid optimization for broad match ad auctions
Ad auctions in sponsored search support"broad match"that allows an advertiser to target a large number of queries while bidding only on a limited number. While giving mo...
Eyal Even-Dar, Vahab S. Mirrokni, S. Muthukrishnan...
WWW
2007
ACM
14 years 9 months ago
Open user profiles for adaptive news systems: help or harm?
Over the last five years, a range of projects have focused on progressively more elaborated techniques for adaptive news delivery. However, the adaptation process in these systems...
Jae-wook Ahn, Peter Brusilovsky, Jonathan Grady, D...
WWW
2004
ACM
14 years 9 months ago
Incremental formalization of document annotations through ontology-based paraphrasing
For the manual semantic markup of documents to become widespread, users must be able to express annotations that conform to ontologies (or schemas) that have shared meaning. Howev...
Jim Blythe, Yolanda Gil
WWW
2004
ACM
14 years 9 months ago
Smartback: supporting users in back navigation
This paper presents the design and user evaluation of SmartBack, a feature that complements the standard Back button by enabling users to jump directly to key pages in their navig...
Natasa Milic-Frayling, Rachel Jones, Kerry Rodden,...
CIKM
2004
Springer
14 years 9 days ago
Taxonomy-driven computation of product recommendations
Recommender systems have been subject to an enormous rise in popularity and research interest over the last ten years. At the same time, very large taxonomies for product classifi...
Cai-Nicolas Ziegler, Georg Lausen, Lars Schmidt-Th...