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WWW
2010
ACM
14 years 5 months ago
Using landing pages for sponsored search ad selection
We explore the use of the landing page content in sponsored search ad selection. Specifically, we compare the use of the ad’s intrinsic content to augmenting the ad with the wh...
Yejin Choi, Marcus Fontoura, Evgeniy Gabrilovich, ...
WWW
2010
ACM
14 years 5 months ago
A pattern tree-based approach to learning URL normalization rules
Duplicate URLs have brought serious troubles to the whole pipeline of a search engine, from crawling, indexing, to result serving. URL normalization is to transform duplicate URLs...
Tao Lei, Rui Cai, Jiang-Ming Yang, Yan Ke, Xiaodon...
ICDE
2009
IEEE
179views Database» more  ICDE 2009»
14 years 5 months ago
Self-Tuning, Bandwidth-Aware Monitoring for Dynamic Data Streams
— We present SMART, a self-tuning, bandwidth-aware monitoring system that maximizes result precision of continuous aggregate queries over dynamic data streams. While prior approa...
Navendu Jain, Praveen Yalagandula, Michael Dahlin,...
PLDI
2009
ACM
14 years 5 months ago
Snugglebug: a powerful approach to weakest preconditions
Symbolic analysis shows promise as a foundation for bug-finding, specification inference, verification, and test generation. This paper addresses demand-driven symbolic analysi...
Satish Chandra, Stephen J. Fink, Manu Sridharan
WSDM
2009
ACM
198views Data Mining» more  WSDM 2009»
14 years 5 months ago
Measuring the similarity between implicit semantic relations using web search engines
Measuring the similarity between implicit semantic relations is an important task in information retrieval and natural language processing. For example, consider the situation whe...
Danushka Bollegala, Yutaka Matsuo, Mitsuru Ishizuk...
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