Web personalization is the process of customizing a web site to the needs of each specific user or set of users. Personalization of a web site may be performed by the provision of ...
Magdalini Eirinaki, Dimitrios Mavroeidis, George T...
Personalization systems based upon users' surfing behavior analysis imply three phases: data collection, pattern discovery and recommendation. Due to the dimension of log file...
Web 2.0 applications like Flickr, YouTube, or Del.icio.us are increasingly popular online communities for creating, editing and sharing content. However, the rapid increase in siz...
Personalization actions that tailor the Web experience to a particular user are an integral component of recommender systems. Here, product knowledge - either hand-coded or “mine...
Markov models have been widely used for modelling users' navigational behaviour in the Web graph, using the transitional probabilities between web pages, as recorded in the w...