This paper proposes a novel way of automatically developing data warehouse configuration in rule-based CRM systems. Rule-based CRM systems assume that marketing activities are re...
Han-joon Kim, Taehee Lee, Sang-goo Lee, Jonghun Ch...
Abstract. In the last years, extending OLAP (On-Line Analytical Processing) systems with spatial and temporal features has attracted the attention of of the GIS (Geographic Informa...
Abstract. In database marketing, the behavior of customers is analyzed by studying the transactions they have performed. In order to get a global picture of the behavior of a custo...
We present a method of searching text collections that takes advantage of hierarchrical information within documents and integrates searches of structured and unstructured data. W...
M. Catherine McCabe, Jinho Lee, Abdur Chowdhury, D...
On-Line Analytical Processing (OLAP) technologies are being used widely, but the lack of effective means of handling data imprecision, which occurs when exact values are not known...
Torben Bach Pedersen, Christian S. Jensen, Curtis ...