With current projections regarding the growth of Internet sales, online retailing raises many questions about how to market on the Net. While convenience impels consumers to purch...
George Prassas, Katherine C. Pramataris, Olga Papa...
In the context of the Semantic Web, it may be beneficial for a user (consumer) to receive ratings from other users (advisors) regarding the reliability of an information source (pr...
Bundling is a very popular sales-promotion tool, in which a critical issue is to decide what products should be sold together in order to improve sales. Traditionally, this decisi...
Trust is an integral part of the Semantic Web architecture. Most prior work on trust focuses on entity-centered issues such as authentication and reputation and does not take into...
The increasing pervasiveness of the Internet has dramatically changed the way that consumers shop for goods. Consumergenerated product reviews have become a valuable source of inf...
Nikolay Archak, Anindya Ghose, Panagiotis G. Ipeir...