In this research, we evaluate the effect of gender in analyzing the performance of sponsored search advertising. We examine a log file with data comprised of nearly 7,000,000 reco...
Value-based software engineering (VBSE) is an emerging stream of research that addresses the value considerations of software and extends the traditional scope of software engineer...
Electronic Commerce which enables business transactions to be conducted electronically has demonstrated significant operational and strategic benefits. Developed countries have ac...
In this paper, I describe MRDCOM, a mobile reverse-demand communication system for the pizza industry. The web-based system will support student (buyer) sign-up and will be capabl...
Today many applications routinely generate large quantities of data. The data often takes the form of (time) series, or more generally streams, i.e. an ordered sequence of records...