Web transaction data between Web visitors and Web functionalities usually convey user task-oriented behavior pattern. Mining such type of clickstream data will lead to capture usag...
We describe an efficient framework for Web personalization based on sequential and non-sequential pattern discovery from usage data. Our experimental results performed on real us...
Bamshad Mobasher, Honghua Dai, Tao Luo, Miki Nakag...
The top web search result is crucial for user satisfaction with the web search experience. We argue that the importance of the relevance at the top position necessitates special h...
Web personalization is the process of customizing a Web site to the needs of each specific user or set of users, taking advantage of the knowledge acquired through the analysis of...
Web users display their preferences implicitly by navigating through a sequence of pages or by providing numeric ratings to some items. Web usage mining techniques are used to ext...