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WWW
2009
ACM
14 years 8 months ago
Online expansion of rare queries for sponsored search
Sponsored search systems are tasked with matching queries to relevant advertisements. The current state-of-the-art matching algorithms expand the user's query using a variety...
Andrei Z. Broder, Peter Ciccolo, Evgeniy Gabrilovi...
WWW
2007
ACM
14 years 8 months ago
A link classification based approach to website topic hierarchy generation
Hierarchical models are commonly used to organize a Website's content. A Website's content structure can be represented by a topic hierarchy, a directed tree rooted at a...
Nan Liu, Christopher C. Yang
WWW
2005
ACM
14 years 8 months ago
Identifying link farm spam pages
With the increasing importance of search in guiding today's web traffic, more and more effort has been spent to create search engine spam. Since link analysis is one of the m...
Baoning Wu, Brian D. Davison
ICAIL
2007
ACM
13 years 11 months ago
Mapping regulations to industry-specific taxonomies
For each industry, there exist many taxonomies that are intended for various applications. There are also multiple sources of regulations from different government agencies. Indus...
Chin Pang Cheng, Gloria T. Lau, Kincho H. Law
CIKM
2010
Springer
13 years 2 months ago
Predicting short-term interests using activity-based search context
A query considered in isolation offers limited information about a searcher's intent. Query context that considers pre-query activity (e.g., previous queries and page visits)...
Ryen W. White, Paul N. Bennett, Susan T. Dumais