Many analysts argue that the Internet is producing a fundamental change in the way that business works. The network economy grows faster every day. Internet markets are developing ...
Looking at the ongoing evolution in electronic commerce there are more and more business models becoming significant. E-shops, e-auctions or etendering are not the only possibiliti...
For managers in established firms the Internet is a tough nut to crack. It is simple to set up a web presence, but difficult to create web-based business models. The brave new worl...
The concept of trust in electronic commerce literature has emerged over recent years. Whilst trust has always been an aspect of business generally, in the digital economy it has t...
In recent years, the growth of Mobile Computing, Electronic Commerce and Mobile Electronic Commerce has created a new concept of Mobile Electronic Marketing. New marketing models ...
Olga Ratsimor, Timothy W. Finin, Anupam Joshi, Yel...