72 search results - page 10 / 15 » Click chain model in web search |
WWW
2009
ACM
14 years 8 months ago
2009
ACM
Behavioral Targeting (BT) is a technique used by online advertisers to increase the effectiveness of their campaigns, and is playing an increasingly important role in the online a...
EMNLP
2010
13 years 5 months ago
2010
Recurrent event queries (REQ) constitute a special class of search queries occurring at regular, predictable time intervals. The freshness of documents ranked for such queries is ...
CIKM
2006
Springer
13 years 11 months ago
2006
Springer
It is important yet hard to identify navigational queries in Web search due to a lack of sufficient information in Web queries, which are typically very short. In this paper we st...
WWW
2006
ACM
14 years 8 months ago
2006
ACM
A search engine that can handle TV programs and Web content in an integrated way is proposed. Conventional search engines have been able to handle Web content and/or data stored i...
WWW
2008
ACM
14 years 8 months ago
2008
ACM
In this paper we present a new document representation model based on implicit user feedback obtained from search engine queries. The main objective of this model is to achieve be...