T ORDER REGRESSION (EXTENDED ABSTRACT) Kurt Driessensa Saso Dzeroskib a Department of Computer Science, University of Waikato, Hamilton, New Zealand (kurtd@waikato.ac.nz) b Departm...
In sponsored search, a number of advertising slots is available on a search results page, and have to be allocated among a set of advertisers competing to display an ad on the pag...
Mobile social network is a typical social network where one or more individuals of similar interests or commonalities, conversing and connecting with one another using the mobile ...
The question of how to publish an anonymized search log was brought to the forefront by a well-intentioned, but privacy-unaware AOL search log release. Since then a series of ad-h...
Aleksandra Korolova, Krishnaram Kenthapadi, Nina M...
Ad auctions in sponsored search support"broad match"that allows an advertiser to target a large number of queries while bidding only on a limited number. While giving mo...
Eyal Even-Dar, Vahab S. Mirrokni, S. Muthukrishnan...