We present ViteX, an XPath processing system on XML streams with polynomial time complexity. ViteX uses a polynomial-space data structure to encode an exponential number of patter...
In sponsored search, a number of advertising slots is available on a search results page, and have to be allocated among a set of advertisers competing to display an ad on the pag...
Ad auctions in sponsored search support"broad match"that allows an advertiser to target a large number of queries while bidding only on a limited number. While giving mo...
Eyal Even-Dar, Vahab S. Mirrokni, S. Muthukrishnan...
We discuss the use of social networks in implementing viral marketing strategies. While influence maximization has been studied in this context (see Chapter 24 of [10]), we study ...
Jason D. Hartline, Vahab S. Mirrokni, Mukund Sunda...
In the interference scheduling problem, one is given a set of n communication requests described by pairs of points from a metric space. The points correspond to devices in a wire...