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KAIS
2010
129views more  KAIS 2010»
13 years 6 months ago
Sentiment-oriented contextual advertising
Web advertising (Online advertising), a form of advertising that uses the World Wide Web to attract customers, has become one of the world’s most important marketing channels. Th...
Teng-Kai Fan, Chia-Hui Chang
CIKM
2005
Springer
14 years 1 months ago
Implicit user modeling for personalized search
Information retrieval systems (e.g., web search engines) are critical for overcoming information overload. A major deficiency of existing retrieval systems is that they generally...
Xuehua Shen, Bin Tan, ChengXiang Zhai
WIDM
2006
ACM
14 years 1 months ago
Coarse-grained classification of web sites by their structural properties
In this paper, we identify and analyze structural properties which reflect the functionality of a Web site. These structural properties consider the size, the organization, the co...
Christoph Lindemann, Lars Littig
WWW
2008
ACM
14 years 8 months ago
Efficiently finding web services using a clustering semantic approach
Efficiently finding Web services on the Web is a challenging issue in service-oriented computing. Currently, UDDI is a standard for publishing and discovery of Web services, and U...
Jiangang Ma, Yanchun Zhang, Jing He
PRICAI
2004
Springer
14 years 1 months ago
The Happy Searcher: Challenges in Web Information Retrieval
Search has arguably become the dominant paradigm for finding information on the World Wide Web. In order to build a successful search engine, there are a number of challenges that ...
Mehran Sahami, Vibhu O. Mittal, Shumeet Baluja, He...