Sponsored search auction is used by most search engines to select ads to display on the web page of a search result, according to advertisers’ bidding prices. The income of this ...
SALSA is a link-based ranking algorithm that takes the result set of a query as input, extends the set to include additional neighboring documents in the web graph, and performs a...
Many different ranking algorithms based on content and context have been used in web search engines to find pages based on a user query. Furthermore, to achieve better performance ...
Many web pages and resources are primarily relevant to certain geographic locations. For example, in many queries web pages on restaurants, hotels, or movie theaters are only rele...
Abstract. Since current search engines employ link-based ranking algorithms as an important tool to decide a ranking of sites, Web spammers are making a significant effort to man...