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ICDCS
2005
IEEE
14 years 2 months ago
Using a Layered Markov Model for Distributed Web Ranking Computation
The link structure of the Web graph is used in algorithms such as Kleinberg’s HITS and Google’s PageRank to assign authoritative weights to Web pages and thus rank them. Both ...
Jie Wu, Karl Aberer
CIKM
2009
Springer
14 years 22 days ago
Blogger-centric contextual advertising
This paper addresses the concept of Blogger-Centric Contextual Advertising, which refers to the assignment of personal ads to any blog page, chosen in according to bloggers' ...
Teng-Kai Fan, Chia-Hui Chang
SIGIR
2010
ACM
14 years 20 days ago
Estimating advertisability of tail queries for sponsored search
Sponsored search is one of the major sources of revenue for search engines on the World Wide Web. It has been observed that while showing ads for every query maximizes shortterm r...
Sandeep Pandey, Kunal Punera, Marcus Fontoura, Van...
SIGSOFT
2009
ACM
14 years 9 months ago
Engineering search computing applications: vision and challenges
Search computing is a novel discipline whose goal is to answer complex, multi-domain queries. Such queries typically require combining in their results domain knowledge extracted ...
Marco Brambilla, Stefano Ceri
SIGIR
2003
ACM
14 years 2 months ago
Building a web thesaurus from web link structure
Thesaurus has been widely used in many applications, including information retrieval, natural language processing, and question answering. In this paper, we propose a novel approa...
Zheng Chen, Shengping Liu, Liu Wenyin, Geguang Pu,...