Data on the Web is increasingly being used for discovery and exploratory tasks. Unlike traditional fact-finding tasks that require only the typical single-query and response parad...
We describe a machine learning approach for predicting sponsored search ad relevance. Our baseline model incorporates basic features of text overlap and we then extend the model t...
Dustin Hillard, Stefan Schroedl, Eren Manavoglu, H...
In recent years, tagging systems have become increasingly popular. These systems enable users to add keywords (i.e., “tags”) to Internet resources (e.g., web pages, images, vi...
Cameron Marlow, Mor Naaman, Danah Boyd, Marc Davis
The paper presents a visualization-based approach to explore large databases of geographic metadata. The aim of the data exploration is to search and acquire expressive geographic...
Riccardo Albertoni, Alessio Bertone, Monica De Mar...
Online advertising is a rapidly growing, multi-billion dollar industry. It has become a significant element of the Web browsing experience. Ad platforms used for ad selection use ...