921 search results - page 4 / 185 » Data Mining for Direct Marketing: Problems and Solutions |
KDD
2010
ACM
13 years 9 months ago
2010
ACM
Influence maximization, defined by Kempe, Kleinberg, and Tardos (2003), is the problem of finding a small set of seed nodes in a social network that maximizes the spread of influe...
SDM
2007
SIAM
13 years 8 months ago
2007
SIAM
The term consideration set is used in marketing to refer to the set of items a customer thought about purchasing before making a choice. While consideration sets are not directly ...
ICDM
2002
IEEE
14 years 10 days ago
2002
IEEE
This paper addresses the special applications of data mining techniques in homeland defense. The problem targeted, which is frequently encountered in military/intelligence surveil...
ICDM
2006
IEEE
14 years 1 months ago
2006
IEEE
On the Web, where the search costs are low and the competition is just a mouse click away, it is crucial to segment the customers intelligently in order to offer more targeted and...
KDD
2007
ACM
14 years 7 months ago
2007
ACM
In this paper, we introduce and study the Minimum Consistent Subset Cover (MCSC) problem. Given a finite ground set X and a constraint t, find the minimum number of consistent sub...