Web mining involves the application of data mining techniques to large amounts of web-related data in order to improve web services. Web traversal pattern mining involves discover...
The web is fast maturing into an important marketing medium that provides businesses with the ability to undertake oneto-one marketing and provide personalised services to their cu...
Sarabjot S. Anand, Matthias Baumgarten, Alex G. B&...
In this paper, an approach for reorganizing Web sites based on user access patterns is proposed. Our goal is to build adaptive Web sites by evolving site structure to facilitate u...
A lot of work has been done on extracting the model of web user behavior. Most of them target server-side logs that cannot track user behavior outside of the server. Recently, a no...
Shingo Otsuka, Masashi Toyoda, Jun Hirai, Masaru K...
The creation of a complex web site is a thorny problem in user interface design. In this paper we explore the notion of adaptive web sites: sites that semi-automatically improve t...