A prime business concern is knowing your customer. One legacy carried into the present from the earliest NCSA web servers is web server logs. While there are more powerful user tr...
There has been an increased demand for characterizing user access patterns using web mining techniques since the informative knowledge extracted from web server log files can not ...
Managers of electronic commerce sites need to learn as much as possible about their customers and those browsing their virtual premises, in order to maximise the return on marketin...
Most of the organizations put information on the web because they want it to be seen by the world. Their goal is to have visitors come to the site, feel comfortable and stay a whi...
In this paper, we identify and analyze structural properties which reflect the functionality of a Web site. These structural properties consider the size, the organization, the co...