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WWW
2009
ACM
14 years 8 months ago
How much can behavioral targeting help online advertising?
Behavioral Targeting (BT) is a technique used by online advertisers to increase the effectiveness of their campaigns, and is playing an increasingly important role in the online a...
Jun Yan, Ning Liu, Gang Wang, Wen Zhang, Yun Jiang...
MM
2005
ACM
172views Multimedia» more  MM 2005»
14 years 1 months ago
Learning the semantics of multimedia queries and concepts from a small number of examples
In this paper we unify two supposedly distinct tasks in multimedia retrieval. One task involves answering queries with a few examples. The other involves learning models for seman...
Apostol Natsev, Milind R. Naphade, Jelena Tesic
CIKM
2008
Springer
13 years 9 months ago
The query-flow graph: model and applications
Query logs record the queries and the actions of the users of search engines, and as such they contain valuable information about the interests, the preferences, and the behavior ...
Paolo Boldi, Francesco Bonchi, Carlos Castillo, De...
KDD
2008
ACM
199views Data Mining» more  KDD 2008»
14 years 8 months ago
Efficient computation of personal aggregate queries on blogs
There is an exploding amount of user-generated content on the Web due to the emergence of "Web 2.0" services, such as Blogger, MySpace, Flickr, and del.icio.us. The part...
Ka Cheung Sia, Junghoo Cho, Yun Chi, Belle L. Tsen...
GIS
2008
ACM
14 years 8 months ago
Qualitative geocoding of persistent web pages
Information and specifically Web pages may be organized, indexed, searched, and navigated using various metadata aspects, such as keywords, categories (themes), and also space. Wh...
Albert Angel, Chara Lontou, Dieter Pfoser, Alexand...