A market basket is a set of products that form a single retail transaction. This purchase data of products can shed important light on how product(s) might influence sales of oth...
Today, social networks systems have become more and more important. People have change their way to relate and communicate. Therefore, how to enhance contents and organization of a...
Discovering communities from documents involved in social discourse is an important topic in social network analysis, enabling greater understanding of the relationships among act...
Ding Zhou, Isaac G. Councill, Hongyuan Zha, C. Lee...
Social Network Marketing techniques employ pre-existing social networks to increase brands or products awareness through word-of-mouth promotion. Full understanding of social netw...
Influence is a complex and subtle force that governs the dynamics of social networks as well as the behaviors of involved users. Understanding influence can benefit various applic...
Lu Liu, Jie Tang, Jiawei Han, Meng Jiang, Shiqiang...