Establishing relationships within a dataset is one of the core objectives of data mining. In this paper a method of correlating behaviour profiles in a continuous dataset is presen...
Abstract. This paper proposes an approach for Web user segmentation and online behavior analysis based on a mixture of factor analyzers (MFA). In our proposed framework, we model u...
The World Wide Web provides a wealth of data that can be harnessed to help improve information retrieval and increase understanding of the relationships between different entities...
: Assessing cognitive load on web search is useful for characterizing search system features and search tasks with respect to their demands on the searcher's mental effort. It...
Most existing studies of website characteristics and their impact on intentions have assumed a linear relationship between them. However, motivational theories suggest that while ...