Click fraud is jeopardizing the industry of Internet advertising. Internet advertising is crucial for the thriving of the entire Internet, since it allows producers to advertise t...
Business to consumer (B2C) electronic commerce has led to new relationships connecting various supply chain partners via the Internet, significantly increasing the quantity and qu...
: In electronic commerce, two fundamental types of models are business models and process models. While a business model is concerned with value exchanges between actors, a process...
Privacy is a necessary concern in electronic commerce. It is difficult, if not impossible, to complete a transaction without revealing some personal data – a shipping address, b...
Mark S. Ackerman, Lorrie Faith Cranor, Joseph Reag...
With the rapid expansion of the Internet, the implementation of agent technology in electronic commerce (e-commerce) becomes very popular, which provides a promising field for the...