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SOCIALCOM
2010
13 years 5 months ago
Learning to Predict Ad Clicks Based on Boosted Collaborative Filtering
This paper addresses the topic of social advertising, which refers to the allocation of ads based on individual user social information and behaviors. As social network services (e...
Teng-Kai Fan, Chia-Hui Chang
PERCOM
2010
ACM
13 years 5 months ago
Social-K: Real-time K-anonymity guarantees for social network applications
—Traditional approaches to K-anonymity provide privacy guarantees over publicly released data sets with specified quasi-identifiers. However, the most common public releases of...
Aaron Beach, Mike Gartrell, Richard Han
ITNG
2008
IEEE
14 years 1 months ago
Mobile Voice Access in Social Networking Systems
This paper presents a multimodal social networking system aimed at sharing geographic information among proximate users. The system provides users with a traditional web-based int...
Stan Kurkovsky, David Strimple, Eric Nuzzi, Kerry ...
CHI
2010
ACM
14 years 2 months ago
Social network activity and social well-being
Previous research has shown a relationship between use of social networking sites and feelings of social capital. However, most studies have relied on self-reports by college stud...
Moira Burke, Cameron Marlow, Thomas M. Lento
CANDT
2009
13 years 11 months ago
Social capital, social network and identity bonds: a reconceptualization
We argue that along with social network analysis researchers can also benefit from looking at the identity bonding perspective. In this paper, by synthetic and critical reviewing ...
Hao Jiang, John M. Carroll