507 search results - page 17 / 102 » Defensive Marketing Strategies |
ECIS
2000
13 years 9 months ago
2000
According to literature, penetration pricing is the dominant pricing strategy for network effect markets. In this paper we show that diffusion of products in a network effect marke...
ADMI
2009
Springer
14 years 2 months ago
2009
Springer
Abstract. In this work, we describe the process used in order to predict the bidding strategy of trading agents. This was done in the context of the Reverse TAC, or CAT, game of th...
ICDCSW
2003
IEEE
14 years 29 days ago
2003
IEEE
Exploiting autonomic adaptation in defending a distributed application is a relatively new research area. We describe how the QuO adaptive middleware was used to implement auto-ad...
EOR
2006
13 years 7 months ago
2006
When two competing and incompatible products coexist in a market, potential users face a choice between the two products and the alternative of deferring the decision. This paper ...
FC
2010
Springer
13 years 11 months ago
2010
Springer
Despite the conventional wisdom that proactive security is superior to reactive security, we show that reactive security can be competitive with proactive security as long as the r...