Online auctions have become a pervasive transaction mechanism for e-commerce. As the largest online marketplace in the world, eBay is an attractive case study that enables the stu...
Most models for online advertising assume that an advertiser's value from winning an ad auction, which depends on the clickthrough rate or conversion rate of the advertisemen...
In this paper, we propose a Collaborative Knowledge Semantic Graphs Image Search (CKSGIS) system. It provides a novel way to conduct image search by utilizing the collaborative na...
High-quality, personalized recommendations are a key feature in many online systems. Since these systems often have explicit knowledge of social network structures, the recommenda...
Reid Andersen, Christian Borgs, Jennifer T. Chayes...
We discuss the use of social networks in implementing viral marketing strategies. While influence maximization has been studied in this context (see Chapter 24 of [10]), we study ...
Jason D. Hartline, Vahab S. Mirrokni, Mukund Sunda...