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WWW
2009
ACM
16 years 5 months ago
Exploiting web search engines to search structured databases
Web search engines often federate many user queries to relevant structured databases. For example, a product related query might be federated to a product database containing thei...
Arnd Christian König, Dong Xin, Kaushik Chakr...
WWW
2009
ACM
16 years 5 months ago
Adaptive bidding for display advertising
Motivated by the emergence of auction-based marketplaces for display ads such as the Right Media Exchange, we study the design of a bidding agent that implements a display adverti...
Arpita Ghosh, Benjamin I. P. Rubinstein, Sergei Va...
WWW
2009
ACM
16 years 5 months ago
Bid optimization for broad match ad auctions
Ad auctions in sponsored search support"broad match"that allows an advertiser to target a large number of queries while bidding only on a limited number. While giving mo...
Eyal Even-Dar, Vahab S. Mirrokni, S. Muthukrishnan...
WWW
2008
ACM
16 years 5 months ago
LocalSavvy: aggregating local points of view about news issues
The web has become an important medium for news delivery and consumption. Fresh content about a variety of topics, events, and places is constantly being created and published on ...
Jiahui Liu, Larry Birnbaum
WWW
2008
ACM
16 years 5 months ago
Dtwiki: a disconnection and intermittency tolerant wiki
Wikis have proven to be a valuable tool for collaboration and content generation on the web. Simple semantics and ease-of-use make wiki systems well suited for meeting many emergi...
Bowei Du, Eric A. Brewer