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ACMICEC
2007
ACM
245views ECommerce» more  ACMICEC 2007»
13 years 11 months ago
Keyword generation for search engine advertising using semantic similarity between terms
An important problem in search engine advertising is keyword1 generation. In the past, advertisers have preferred to bid for keywords that tend to have high search volumes and hen...
Vibhanshu Abhishek, Kartik Hosanagar
ICWS
2010
IEEE
13 years 9 months ago
WSExpress: A QoS-aware Search Engine for Web Services
Web services are becoming prevalent nowadays. Finding desired Web services is becoming an emergent and challenging research problem. In this paper, we present WSExpress (Web Servi...
Yilei Zhang, Zibin Zheng, Michael R. Lyu
WISE
2005
Springer
14 years 1 months ago
Temporal Ranking of Search Engine Results
Existing search engines contain the picture of the Web from the past and their ranking algorithms are based on data crawled some time ago. However, a user requires not only relevan...
Adam Jatowt, Yukiko Kawai, Katsumi Tanaka
IJPRAI
2002
142views more  IJPRAI 2002»
13 years 7 months ago
Improving Encarta Search Engine Performance by Mining User Logs
We propose a data-mining approach that produces generalized query patterns (with generalized keywords) from the raw user logs of the Microsoft Encarta search engine (http://encart...
Charles X. Ling, Jianfeng Gao, Huajie Zhang, Weini...
SOUPS
2009
ACM
14 years 2 months ago
The impact of privacy indicators on search engine browsing patterns
Laboratory studies have shown that when online search engines’ results are annotated with privacy indicators, some consumers will pay a premium to make purchases from sites that...
Janice Y. Tsai, Serge Egelman, Lorrie Faith Cranor...