19 search results - page 2 / 4 » Evaluation of prediction models for marketing campaigns |
WWW
2009
ACM
14 years 8 months ago
2009
ACM
There are many on-line settings in which users publicly express opinions. A number of these offer mechanisms for other users to evaluate these opinions; a canonical example is Ama...
CHI
2010
ACM
14 years 2 months ago
2010
ACM
In this research, we evaluate the effect of gender in analyzing the performance of sponsored search advertising. We examine a log file with data comprised of nearly 7,000,000 reco...
VTC
2007
IEEE
14 years 1 months ago
2007
IEEE
Abstract— This paper investigates the applicability of deterministic ultra wideband (UWB) propagation modeling for evaluating UWB system performances. The modeling explores the w...
PRL
2008
13 years 7 months ago
2008
In this paper, the automatic medical annotation task of the 2007 CLEF cross-language image retrieval campaign (ImageCLEF) is described. The paper focusses on the images used, the ...
ICCSA
2009
Springer
14 years 2 months ago
2009
Springer
Abstract. The accurate prediction of Web navigation patterns has immense commercial value as the Web evolves into a primary medium for marketing and sales for many businesses. Ofte...