27 search results - page 6 / 6 » Exponential Priors for Maximum Entropy Models |
WSDM
2010
ACM
14 years 4 months ago
2010
ACM
Sponsored search is a multi-billion dollar business that generates most of the revenue for search engines. Predicting the probability that users click on ads is crucial to sponsor...
CIKM
2006
Springer
13 years 10 months ago
2006
Springer
It is important yet hard to identify navigational queries in Web search due to a lack of sufficient information in Web queries, which are typically very short. In this paper we st...