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» Eye-tracking analysis of user behavior in WWW search
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WWW
2010
ACM
13 years 8 months ago
Mining advertiser-specific user behavior using adfactors
Consider an online ad campaign run by an advertiser. The ad serving companies that handle such campaigns record users' behavior that leads to impressions of campaign ads, as ...
Nikolay Archak, Vahab S. Mirrokni, S. Muthukrishna...
DAGSTUHL
2007
13 years 9 months ago
Exploiting Community Behavior for Enhanced Link Analysis and Web Search
Methods for Web link analysis and authority ranking such as PageRank are based on the assumption that a user endorses a Web page when creating a hyperlink to this page. There is a...
Julia Luxenburger, Gerhard Weikum
WSDM
2010
ACM
197views Data Mining» more  WSDM 2010»
14 years 3 months ago
Beyond DCG: user behavior as a predictor of a successful search
Web search engines are traditionally evaluated in terms of the relevance of web pages to individual queries. However, relevance of web pages does not tell the complete picture, si...
Ahmed Hassan, Rosie Jones, Kristina Lisa Klinkner
WWW
2010
ACM
14 years 3 months ago
The anatomy of a large-scale social search engine
We present Aardvark, a social search engine. With Aardvark, users ask a question, either by instant message, email, web input, text message, or voice. Aardvark then routes the que...
Damon Horowitz, Sepandar D. Kamvar
WWW
2009
ACM
14 years 9 months ago
Search shortcuts: driving users towards their goals
Giving suggestions to users of Web-based services is a common practice aimed at enhancing their navigation experience. Major Web Search Engines usually provide Suggestions under t...
Ranieri Baraglia, Fidel Cacheda, Victor Carneiro, ...