Search auctions have become a dominant source of revenue generation on the Internet. Such auctions have typically used per-click bidding and pricing. We propose the use of hybrid ...
We present a truthful auction for pricing advertising slots on a web-page assuming that advertisements for different merchants must be ranked in decreasing order of their (weighte...
We investigate asymptotically optimal keyword auctions, that is, auctions which maximize revenue as the number of bidders grows. We do so under two alternative behavioral assumpti...
In sponsored search auctions, advertisers choose a set of keywords based on products they wish to market. They bid for advertising slots that will be displayed on the search result...
Michael Munsey, Jonathan Veilleux, Sindhura Bikkan...
This paper describes hybrid search, a search method supporting both document and knowledge retrieval via the flexible combination of ontologybased search and keyword-based matching...
Ravish Bhagdev, Sam Chapman, Fabio Ciravegna, Vita...