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» Intelligent Techniques for Web Personalization
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WWW
2010
ACM
14 years 2 months ago
Factorizing personalized Markov chains for next-basket recommendation
Recommender systems are an important component of many websites. Two of the most popular approaches are based on matrix factorization (MF) and Markov chains (MC). MF methods learn...
Steffen Rendle, Christoph Freudenthaler, Lars Schm...
ICDM
2006
IEEE
116views Data Mining» more  ICDM 2006»
14 years 1 months ago
Improving Personalization Solutions through Optimal Segmentation of Customer Bases
On the Web, where the search costs are low and the competition is just a mouse click away, it is crucial to segment the customers intelligently in order to offer more targeted and...
Tianyi Jiang, Alexander Tuzhilin
ICWS
2010
IEEE
13 years 6 months ago
Enhancing Scalability and Performance of Mashups Through Merging and Operator Reordering
Abstract—Recently, mashups are gaining tremendous popularity as an important Web 2.0 application. Mashups provide end-users with an opportunity to create personalized Web service...
Osama Al-Haj Hassan, Lakshmish Ramaswamy, John A. ...
CAISE
2007
Springer
14 years 2 months ago
Conceptual Modeling of Privacy-Aware Web Service Protocols
Abstract. Internet users are becoming increasingly concerned about their personal information being collected and used by Web service providers. They want to ensure that it is stor...
Rachid Hamadi, Hye-Young Paik, Boualem Benatallah
ICTAI
1997
IEEE
14 years 1 days ago
Web Mining: Information and Pattern Discovery on the World Wide Web
Application of data mining techniques to the World Wide Web, referred to as Web mining, has been the focus of several recent research projects and papers. However, there is no est...
Robert Cooley, Bamshad Mobasher, Jaideep Srivastav...